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The Ja's One

Personal Mock-up Project

Brief

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What Could Ja Morant's first pair of signature basketball shoes be like?

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Keyword

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Explosive

Flexibility

Protection

Quick Response

Vision

A mid-cut basketball shoe that improves

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PROTECTION, FLEXIBILITY, and QUICK RESPONSE

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for explosive players like Ja Morant.

Moodboard

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Ideation

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Carbon plate - Stable & quick respond

Knitted mesh - Strong & flexible

Foam cushion - Protect & comfort

Colorways

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Ja Morant always considers himself quick and aggressive like a ninja.

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As an iconic music culture of Memphis, this colorway was inspired by BB king's burned guitar.

Inspired by Sprite's color, this summer colorway aims to match Memphis' city edition jersey.

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